Advertising alter egos of NBA players are nothing new. Whether it was Larry Johnson as “Grandmama” and Chris Rock as ‘Lil Penny in the 1990′s or Kyrie Irving’s “Uncle Drew” and the puppet versions of Kobe and LeBron, the NBA stars’ recognition makes them easy picks to be advertising icons.
Such is the case with Cliff Paul. In a series of ads for State Farm Insurance, Cliff is the long lost brother of Clippers star Chris Paul. Throughout the commercials, we find they were both born to assist both on and off the court.
Due to injuries, one could argue Cliff has delivered more assists than the All-Star point guard this season. Having appeared in just 35 of the Clippers games this season, Chris hopes to be fully healthy for what many NBA experts project to be a lengthy post-season run.
In the meantime, the team will pay tribute to his identical twin with Cliff Paul bobblehead night (sponsored by State Farm) on February 18th vs the Spurs. According to secondary market ticket trackers TiqIQ, there’s currently over 4,000 tickets available with an average price of $126/ticket – 7% less than the home average of Clippers tickets.
Despite being the perhaps the NBA’s most successful franchise since the late 1990′s, the Spurs haven’t been commanding a large road premium. Each of San Antonio’s visits to the Staples Center average less than $165 on the secondary market, and the road average for Spurs tickets is just $122. Cliff Paul bobblehead night is a particularly good value Clippers game, especially when you consider Dwight Howard’s Rockets visit a week later averages $149/ticket.
The Clippers will celebrate Cliff Paul bobblehead night on February 18th vs the San Antonio Spurs. Tip-off will be at 7:30pm PST. It will mark the Clippers first game back after the All-Star Break in New Orleans, LA. Cliff’s “brother” Chris is expected to play.